About us

We created Joy after countless weekends spent looking for a place in Madeira where everyone in the family could truly relax at the same time — and realizing that it simply didn't exist. That's why we created our own solution: a bright and welcoming space where kids can stroll, climb, and discover in supervised play areas, while parents settle into comfortable seats with great coffee and fresh food, confident that their kids are safe nearby.

Each corner has been carefully designed so that kids can immerse themselves in safe and creative adventures—climbing, building, and exploring—while adults relax just a few steps away with comfortable seating, good coffee, and a clear view of the fun, making it easy to relax without losing sight of the little ones.

From lively birthday parties and casual weekend get-togethers to multigenerational family reunions and spontaneous play, JOY is a welcoming center where loved ones gather under one roof to share great food, let kids explore safely, exchange stories, laugh, and create memories they'll talk about long after the day is over.